The moment is historic: this morning of May 17, 2005, extracting from his inner pocket a first prototype of what we still call the “Revolution” to offer it to the eyes of the spectators present at the Kodak Theater in Los Angeles, Satoru Iwata, president of Nintendo, puts an end to months of speculation surrounding the Japanese company's future home console. Six months after its release, the Wii console is still nowhere to be found in stores. An indication of the incomparable success that the Nintendo machine will encounter, which will bring back around the brand the family audience that it has always targeted. The cause ? Its revolutionary motion-sensing controller, the Wiimote. Ten years after the Wii was bombarded with flashes on that Californian spring morning, the console became the fifth medium to exceed the symbolic threshold of one hundred million copies sold worldwide. The fruit of all passions, the Nintendo console will concentrate in just six years of active marketing a myriad of phenomena that we very rarely observe in this still so young medium that is video games.